Acceptable Use Policy
This policy is part of the Terms of Use. It sets out what may not be sold, bought, published or done on Influensia. It is written to be applied, not admired, so it is specific about the practices that are common in this industry and not welcome here.
Version 1.0, in effect from 21 August 2026. This is the current text. We say what happens when it changes in the Terms of Use, and a change never reaches back into an order you have already funded.
1. Who this applies to
Everyone who uses Influensia: buyers, sellers, agencies, teams and guests you invite, and any software or AI agent acting under your API keys. You are responsible for everything done through your account. Breaking these rules is a breach of the Terms of Use, and section 11 explains what follows.
These rules apply to listings, placements, published content, briefs, messages, feed posts, comments, articles, profiles, reviews and support correspondence.
2. Illegal and harmful
Never use Influensia in connection with:
- content that sexually exploits or endangers children, in any form, or content that sexualises minors;
- terrorist or violent extremist material, incitement to violence, or content promoting self harm or suicide;
- human trafficking, illegal weapons, illegal drugs, stolen goods, forged documents, counterfeit products or the sale of personal data;
- malware, phishing, credential harvesting, cryptojacking, malicious redirects or any page designed to deceive a visitor into giving up money or data;
- fraud of any kind, including advance fee schemes, pyramid and Ponzi schemes, fake investment offers and impersonation of a bank, brand or public authority;
- defamation, harassment, hate speech directed at a protected characteristic, threats, or content that invades privacy or discloses another person data without a lawful basis;
- infringement of copyright, trade marks, database rights or trade secrets;
- evasion of sanctions or export controls, or dealings with a sanctioned person or territory.
3. Rules for sellers
Sell what you actually have, described as it actually is. Specifically, you must not:
- List a property you do not control. Selling placements on a site or channel you neither own nor are authorised to sell, including reselling another seller inventory without their permission.
- Misrepresent a network as editorial. Presenting a private blog network, a link farm, or a site built purely to sell links as an independent editorial publication. Owning a network is not itself prohibited. Lying about what it is, is.
- Fake or inflate metrics. Buying, spoofing or manipulating authority scores, traffic figures, follower counts or engagement, sending bot traffic, or presenting statistics for a different property than the one listed.
- Sell placements on hacked, expired or hijacked assets, including domains acquired to exploit a previous owner reputation while passing the site off as continuous.
- Deliver a placement that is not what was sold. Hidden text, links hidden by CSS or script, a link added then quietly removed or made nofollow after payment, a page deindexed or noindexed after delivery, or a placement moved to a page nobody can reach.
- Break the agreed duration. Removing or disabling a placement before the end of the term recorded on the order.
- Publish something the buyer did not ask for, including inserting extra commercial links into content the buyer paid for.
- Breach a platform you sell on. Channel placements must comply with the rules of the platform hosting the channel.
4. Rules for buyers
What you promote is your responsibility. You must not:
- point placements at a destination that is unlawful, deceptive, or in breach of section 2;
- supply briefs, anchors or assets that infringe someone trade mark or copyright, or that make claims you cannot substantiate, including health, medical, earnings and investment claims;
- use Influensia to attack a competitor, including negative campaigns intended to harm another site standing, or placements designed to associate a third party with content that damages them;
- impersonate a person, brand or publication, or commission content presented as the independent view of someone who did not write it and has not agreed;
- require a seller to remove a disclosure that the law requires, or to conceal the commercial nature of the placement where disclosure is mandatory;
- use placements to route around an advertising ban that applies to your sector.
5. Regulated verticals
Influensia supports pricing for sensitive verticals, including betting, casino, forex, crypto, CBD, loans, adult and other categories a seller marks as grey. Support for pricing is not permission to ignore the law.
- A placement in one of these verticals may only be sold where the seller listing explicitly accepts that vertical, and may only be bought where it is lawful for the advertiser to promote it in the territory the content targets.
- The buyer warrants it holds every licence, registration and authorisation required for what it promotes, including gambling licences, financial services authorisations and consumer credit permissions, and that its advertising complies with the rules attached to them.
- Adult content may never appear on a property that does not accept it, and never where it would be accessible to minors contrary to law.
- Content promoting prescription medicines, unapproved medical devices, unapproved health claims, tobacco, vaping or nicotine products is prohibited where the applicable law restricts it, and requires the relevant approvals everywhere else.
- Crypto and financial promotions must carry the risk warnings their regulator requires and must not promise returns.
We may refuse, remove or unwind any placement in these categories at our discretion, and we do not owe you an explanation beyond the reasons we give under the Terms. If you are unsure whether your sector is permitted somewhere, ask before you order, not after it is published.
6. Disclosure
Where the law of any country the content targets requires paid editorial content, a paid endorsement or an advertorial to be identifiable as advertising, it must be identified as such. That obligation sits with the seller who publishes and the buyer who commissions, and it is not affected by the commercial terms recorded on a listing.
Influensia provides a sponsorship label setting so the parties can record what they agreed. It describes the deal. It does not, and cannot, waive a legal disclosure requirement, and neither party may point at the other or at us to excuse the absence of one.
7. Marketplace integrity
- No fake reviews. Do not write, commission, trade or incentivise a review that does not reflect a real transaction, and do not suppress a genuine negative one.
- No going around the platform. Where you meet a counterparty through Influensia, transact through Influensia. Moving the deal off platform to avoid our fee is a material breach and costs both sides escrow and dispute protection.
- No duplicate or fake accounts, and no using a second workspace you control to trade with yourself, inflate a delivery record, farm credits or evade a restriction.
- No gaming the quest economy. Credits are for real activity. Manufacturing activity to harvest them, including artificial tipping between accounts you control, is abuse and the balance will be reversed.
- No manipulating another member. Do not pressure a buyer into approving a placement that was not delivered, and do not threaten a seller with a chargeback or a bad review to extract something outside the agreed terms.
8. Community conduct
The feed, comments, messages and profiles are a professional space. Do not spam them, do not send unsolicited bulk messages, do not scrape member details to build a list, and do not use messages to route around section 7. Argue about link building all you like. Do not harass anyone while you do it.
9. Technical rules
- Do not probe, scan or test the security of the platform without our written permission, and do not access an account, workspace or record that is not yours. If you find a vulnerability, tell us at [email protected] before you tell anyone else, and we will not pursue you for a good faith report.
- Do not scrape the platform, bulk export supply data you did not pay for, or resell Influensia data as a product.
- Respect rate limits. Do not run automation designed to evade them, and do not share or resell API keys.
- Do not interfere with the service, overload it deliberately, reverse engineer it, or circumvent a technical restriction.
10. AI and automation
AI written content is allowed. Content that is inaccurate, plagiarised, machine translated into nonsense, or published without anyone reading it is not, whether a person or a model produced it. The seller remains responsible for what appears on its property and the buyer remains responsible for the claims it commissions.
Do not use the assistant or our API to generate content that breaks this policy, to extract the underlying model instructions, or to build a competing dataset. Agents acting under your keys must obey these rules exactly as you must, and their output is your responsibility.
11. How we enforce
What we do depends on what happened, how serious it is, whether it looks deliberate, and whether it has happened before. We may:
- ask you to fix it;
- remove or hide content, a listing or a whole market;
- cancel or unwind an order and return escrow;
- withhold a payout while we investigate;
- limit what an account can do, including rationing automated checks;
- suspend the account;
- terminate the account and refuse to deal with you again;
- report the matter to an authority where the law requires it.
We tell you what we decided and why, and you can contest it by replying to that notice, on the terms in section 13 of the Terms of Use. We do not have to warn you first where the breach is serious, where the law requires immediate action, or where waiting would cause harm.
12. Reporting
Report a post, comment, article, market, domain, channel or member using the report control in the interface, or write to [email protected]. Tell us what the content is, where exactly it is, and why it is unlawful or breaks these rules, and give us a way to reach you.
We review every report, act where it is made out, and tell both the reporter and the member affected what we decided. Deliberately filing false reports to harm a competitor is itself a breach of this policy.